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Best Ecommerce Analytics Tools 2025

Data and reporting tools built for ecommerce. Track revenue, attribution, customer behavior, and more.

Triple Whale

Best for DTC

Ecommerce analytics & attribution built for Shopify

4.7/5
From $129/mo
Try Triple Whale

Glew.io

Multi-channel analytics and reporting for ecommerce

4.4/5
From $79/mo
Try Glew.io

Google Analytics 4

Free

Free web and ecommerce analytics by Google

4.2/5
Free Free plan available
Try Google Analytics 4

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How to Choose a Analytics Tool

01

Define your volume

Most tools price by usage (tickets, contacts, tasks). Estimate your monthly volume before comparing prices.

02

Check Shopify integration depth

Not all integrations are equal. Native Shopify integrations that can read/write order data save the most time.

03

Start free, upgrade when ready

Most tools have free plans or trials. Test with real workflows before committing to a paid plan.

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